Andy Ford

Head of Measurement and Data Intelligence, Coles 360

Andy joined Coles 360 as Head of Data Intelligence and Measurement following nearly a decade at Meta where he was Director of Marketing Science. At Meta, Andy transformed the Marketing Science function whilst leading APAC and global initiatives to achieve better results for clients through pushing for better measurement standards. At Coles 360, he's launched Coles 360Impact, a new retail media measurement platform that is helping suppliers to better understand their campaign effectiveness.

Andy is an industry expert in cross-channel ads measurement and he’s also not afraid to push industry boundaries to help drive growth for clients through applying measurement.