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Writer's pictureCat McGinn

Leading the charge in retail media

There are now less than three weeks to go until Unmade runs APAC’s first dedicated retail media event. RE:Made - Retail Media Unmade takes place on March 2. The full program will be announced next week.


In the meantime, I can tell you today about our opening panel, 'Leading the Charge'.


‘Leading the Charge’ will feature:

  • Teresa Aprile, CEO and co-founder of Brandcrush,

  • Graham Christie, CEO and co-founder of the Changing the Game Academy,

  • Bel Harper - executive group director for product strategy at Ooh Media, and

  • Adam Skinner, COO of CitrusAd.

Pictured: Brandcrush’s Teresa Aprile, Ooh Media's Bel Harper and CitrusAd's, Adam Skinner


Brandcrush is a retail media technology which helps streamline all in-store, out-of-store and online media activations. Before launching Brandcrush, Teresa spent two decades developing leading business growth strategies in both FMCG and B2B industries.


Meanwhile, Graham Christie specialises in business transformation. He’s the co-author of the business book Changing the Game.


Bel Harper is a 25-year veteran of the out of home industry. At the end of last year, Ooh Media launched its retail media play, Reooh.


And Adam Skinner helps lead the Queensland headquartered CitrusAd which provides the technology to turn online retailer websites into targeted, revenue generating digital advertising platforms.


The panel will set the scene for the day, focusing on the key considerations needed to transform businesses, for both retailers and suppliers, in order to capitalise on the exploding retail media opportunities.

Tickets are on sale now. And look out for our big announcement next week.





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